Using AI To Expand Your Creativity 💡

Want to enhance your creative abilities with AI? Looking for practical techniques for embracing AI throughout the creative journey, from initial concept to final product?

Well, in this article, you'll discover how to use AI to expand your creativity.

Whether you're just starting your AI journey or are an early adopter, the first thing to reckon with is that everyone is learning. Everyone. You’ll need to spend time in hands-on experimentation to understand which AI tools to use—and how to use them effectively. 

Social Media agency owner and AI advocate Helen Todd gave us her thoughts on using the following 10 AI tools. 

Core Language Models And Chatbots

ChatGPT: "It tends to be maybe a little bit more creative," Most people particularly value its voice feature for mobile interactions: "I can have voice conversations with the AI, which is particularly useful when I'm on the go or unable to type."

Claude: Known for precision and the ability to handle larger files, Claude excels at analysing comprehensive documents. "You can upload the largest file size in Claude," making it valuable for processing extensive content.

Perplexity AI: This platform stands out for fact-checking and truthfulness.

Meta AI and Google's Gemini: These platforms round out Todd's core toolkit, offering additional perspectives and capabilities.

Presentation And Content Tools

Beautiful.ai and Gamma.app: These tools revolutionise presentation creation. You can take previous presentations to train it for the style, and You can upload an article and turn it into a presentation... in minutes.

OpusClip: This tool specialises in repurposing long-form video content. OpusClip assigns both a 'viral score' and a 'hook score' to different parts of your video, helping you identify the segments most likely to capture audience attention.

Castmagic: Particularly useful for audio content repurposing, Castmagic helps transform spoken content into various formats. The tool transcribes the audio immediately and then automatically creates content for various platforms, including tweets, LinkedIn posts, and Instagram captions.

Notion AI: I’d describe Notion as my "second brain," using it to store and organise all the content she creates with other AI tools. One key way I use Notion AI is to expand content. For example, you can highlight text in your notes and ask the AI to develop it into different formats, such as newsletters or listicles.

4 Ways To Enhance The Creative Process With AI

The impact of AI tools on the creative process goes far beyond simple automation; they can significantly enhance creativity.

However, human involvement in the creative process remains crucial despite AI's capabilities. Rather than relying on AI to deliver content, use it as a critical partner, asking questions like:

• How can I improve this?

• How would you critique my writing?

• Where can this be better, and why?

Adopting this approach will let you use multiple AI platforms for everything from titles to descriptions and content repurposing.

Content Title And Email Subject Line Development

To develop titles, paste all potential titles or subject lines into multiple AI models and ask each one to determine which will perform best. Then, compare the results to find the most highly rated version across all the AI models.

Please review these titles and tell me which will perform the best. Include the pros and cons of each title in your critique.

Podcast Description Composition

You can also use AI to speed up and optimize the creation of episode descriptions.

Please review this transcript and write a search-optimized podcast description modeled from these examples of previously written descriptions. [examples]

Content Repurposing

To leverage AI for strategic content repurposing, prompt your AI to analyse high-performing content from one social platform to understand what resonates with your audience before asking it to create variations from new content for that platform.

I have given you 12 examples of Instagram posts. The first six performed well, and the second six did not. Please analyze these posts to determine what resonates best with my audience and why. You will use this analysis to help me repurpose other content for Instagram.

Visual Content Development

Use AI to create rough concepts for visual elements that you or others on your team can use to produce a final design

So, now you should be ready to harness Ai to expand your creativity.

Q&A

• So, are you ready to harness the power of using AI for your business?

• Do you have any pain points I can help you with smoothing out with AI?

• What do you think you could utilise AI for and how would it impact your business?

Whenever you’re ready, here’s how I can help you:

1. Book a {10 MINUTE} Business Power Call with me, to arrange working together to make your business stand out online as I tweak your approach, and analyse how to improve your current business strategy or marketing.

2. Don’t have time to create great videos yourself? Focus on your business, whilst we focus on creating the services that you’ve always dreamed of. Get in touch to find out more.

Until next Friday, love to you all!

My Partner Services
Sky Adsmart  | Cheekymonkey Marketing  |

Fire an email back to me at [email protected] and let’s keep the chat going 👌🏻